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Business: Entrepreneurship Bootcamp

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Taught out of the Burgess Institute for Entrepreneurship and Innovation at the Eli Broad College of Business, this Entrepreneurship Bootcamp focuses on the foundational skills and mindset necessary to create innovative business models and companies. 

Specifically, in this course students will learn:

  • to recognize the characteristics and behaviors of individuals who are entrepreneurially minded, and gain some insights as to how to acquire those characteristics and behaviors;
  • how to explore their own entrepreneurial interests and aptitudes;
  • basic concepts and skills required to start, manage, and grow a new venture;
  • tactics for testing the validity of business models using customer discovery and secondary research;
  • an in depth exploration of the components necessary to create viable business models.

Students from any background and level of experience in business and entrepreneurship are encouraged to apply. If you have an idea for a business, this Entrepreneurship Bootcamp will be what you need to make your idea a reality. Or, if you already have a start-up business but need feedback from experts, this Bootcamp is absolutely for you!

The professor and developer of this course, Ken Szymusiak, is an innovator and champion of the entrepreneurial mindset. He is the Managing Director of Academic Programs at the Burgess Institute for Entrepreneurship & Innovation (BIEI) at the Broad College of Business at MSU. Mr. Szymusiak works closely with student entrepreneurs at all stages, mentoring their business concepts from idea to market. Students from any background will learn so much from Mr. Szymusiak and his course will spark their innovation and creativity without a doubt! Read his bio and learn more about Entrepreneurship at MSU online here.

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This course is taught by Full-Time MSU Faculty. Our faculty look forward to teaching ASP courses and often remain connected to students long after the course finishes. 


Students will live on campus at Michigan State University’s Owen Hall.

To learn more about Owen Hall and see some photos, click here.

Accommodation Details

  • All students will be placed in single rooms, sharing a suite style bathroom with one other person of the same gender.
  • Rooms are furnished with a bed, desk, chair, and dresser.
  • Bed linens, pillows, and towels are provided by the residence hall and can be exchanged for clean linens weekly.
  • Owen Hall has several common spaces including a take-out style restaurant and convenience store, cafeteria style seating, a media room, community kitchen, study rooms, a computer lab, music practice rooms, and a large outdoor patio.
  • Air conditioning is not available in individual rooms, but all common spaces are air-conditioned. Students are provided with box fans in their rooms.

Internet Access in Owen Hall

  • Wi-Fi is available in all rooms and common spaces throughout Owen Hall.

Owen Hall Security

  • Owen Hall has a service desk staffed 24-7. The staff can answer any questions residents have and can help resolve maintenance issues by contacting maintenance staff.
  • All students are given a key to their room and an access card upon check-in. Only residents can access the floor on which they live in Owen Hall with their access card.


  • Toilet paper and trash bags are provided free of charge by Owen Hall.
  • Sports equipment can be checked out from the service desk.
  • River Walk Market, a takeaway style restaurant, is located in the lobby and accepts Spartan Cash.

Activities & Excursions

Day trip to Detroit

Students will explore Michigan's largest city through its automotive and Motown music industries. 

Tour of the Michigan Capitol Building

Lansing is just down the road from MSU, and it is our state capital. Tour the historic building and learn about Michigan’s history and how our government works.

Lansing Lugnuts Baseball Game

The Lansing Lugnuts are Lansing’s own minor league baseball team, and we’ll go to a game and cheer them on! Experience the traditional American sport of baseball, eat hot dogs at the ball park, and try to get a picture with the Lugnuts’ mascot “Big Lug”. 

Other Local Excursions

Michigan is home to diverse cities and beautiful parks and lakes, and summer is the best time to explore! We will travel to different areas in Michigan to help you explore both our cities and our landscapes. Potential excursions include a visit to a state park and a beach day on Lake Michigan.

Graduation Ceremony

Celebrate with your new friends the completion of your American Semester Program Short Course! Take part in an American style graduation (after decorating your grad cap) and celebrate with your professors.

Course Objectives & Outcomes

After successfully completing this short course, participants will have gained the following skills and knowledge:

  • Employ the characteristics and behaviors of individuals who are entrepreneurially minded, and gain some insights as to how to acquire those characteristics and behaviors.
  • Understand how to explore their own entrepreneurial interests and aptitudes.
  • Utilize basic concepts and skills required to start, manage and grow a new venture.
  • Employ tactics for testing the validity of business models using customer discovery and secondary research.
  • Identify the components necessary to create viable business models.


Exercises: (50%)

Developing as an entrepreneur requires practice. These exercises will assist the student in “experiencing” entrepreneurship. Most deliverables are team projects designed to move each team from idea to final pitch presentation. The exercises tend to build off of one another so it is necessary that students are diligent with attendance and that they develop strong communication habits with their group members to ensure work is done in a timely and professional manner.

Final Pitch: (25%)

Being able to articulately sell your idea and business plan is a critical skill necessary for success. Students will work in teams to prepare a business model (based on exercises outlined above) and develop a five-minute investor/sales pitch for a live presentation to the class.

Participation: (25%)

The most important aspect of this course is the student’s willingness to participate fully in all exercises and discussions, come to class prepared, and show curiosity regarding the subject matter.


Beaumont Side Pic.pngLOCATION 

Michigan State University
East Lansing, MI 

Michigan enjoys all four seasons, and in July, MSU is typically very warm with lots of sunshine. Pictured here is an MSU landmark, Beaumont Tower.

Learn more about MSU!

Untitled-3ggsadgsdag.pngPROGRAM DATES

June 29 - July 21, 2024

• June 29: Student Arrival
• June 30: Student Orientation
• July 1: Classes begin
• July 20: Classes End, Graduation Ceremony
• July 21: Student Departure

Other activities yet to be scheduled include: Day trip to Detroit, Lansing Lugnuts Baseball Game, Holland State Park Beach Day, Game Night at a Local Arcade, Tour of Lansing State Capitol


$3,500 USD

• Program orientation and tuition
• 50 on-campus meals
• On-campus single room housing
• Excursion to Detroit
• Excursion to Holland State Park
• Lansing Lugnuts baseball game
• Tour of Lansing State Capitol
• Graduation ceremony
• $20 Lyft voucher to get to campus 


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Apply online to a Short Course program through our online application system. After creating your Traveler Profile, you can find this program and begin your application! Before you begin your application, however, please prepare the following (you will not be able to complete your application without them):

  • 500-word Personal Essay
    • Please explain why you believe you are qualified for this course and why you want to study abroad at Michigan State University in the USA.
  • Academic Transcript
    • Copies and unofficial transcripts are accepted.
    • You transcript must have your full name and your school’s seal/logo/name clearly visible.

The American Semester Program is looking for applicants who are in good standing (academically and behaviorally) at their home universities. Although ASP reviews your application, the faculty instructors of each course will have the final admissions decision and they reserve the right to deny admission.

Application Deadline: May 1, 2024